-
20-SEP-2023
American Stroke Association launches new PSA to raise awareness of the Spanish stroke acronym R.Á.P.I.D.O.
THE AMERICAN STROKE ASSOCIATION, a DIVISION of THE AMERICAN HEART ASSOCIATION, LAUNCHES NEW PUBLIC SERVICE ANNOUNCEMENT to RAISE AWARENESS of THE SPANISH STROKE ACRONYM R.Á.P.I.D.O. AND SAVE LIVES
When someone has a stroke every second counts. Identifying the five warning signs of stroke and quickly calling 911 can be the difference between life and death.
According to recent data from the American Stroke Association, only 42% of Hispanic-Latinos could correctly name two out of the five stroke warning signs unaided.
This important new PSA promotes the use of R.Á.P.I.D.O., a newly developed, culturally relevant Spanish acronym, to raise awareness of common stroke symptoms.
By airing this PSA you’re helping to close the gap between knowledge and action, empowering your communities to learn the stroke warning signs and help save lives.
This easy-to-remember acronym stands for:
R - Rostro caído (Face drooping)
Á - Alteración del equilibrio (Loss of Balance, or Lack of Coordination)
P - Pérdida de fuerza en el brazo (Arm weakness)
I - Impedimento visual repentino (Sudden vision difficulty)
D - Dificultad para hablar (Slurred or Strange Speech)
O - Obtén ayuda, llama al 911 (Get help, call 911)
To learn more visit, stroke.org/rapido
MEDIA
PRESS RELEASE DOWNLOAD
Contact
-
Media RelationsMedia RelationsUnited Statesmedia.relations@definition6.com-
MORE FROM TV
-
How The American Heart Association (AHA)’s Lower Your LDL (bad) Cholesterol Now™ PSA is Raising Awareness About the Hidden Risks of High Cholesterol
-
Cómo el anuncio de servicio público de la American Heart Association (AHA) Lower Your LDL Cholesterol Now™ está generando conciencia sobre los riesgos ocultos del colesterol alto.
-
How The American Heart Association (AHA)’s Go Red for Women Movement is helping moms everywhere, in the fight against cardiovascular disease (CVD)